Multi-Criteria Decision Analysis using Monte Carlo Simulation

Multi-criteria decision analysis (MCDA) holds much promise for improving decision-making in all areas of business and government by helping stakeholders reach agreement on creative, effective, efficient, and appropriate solutions. For corporations, the process can help identify investment strategies that increase revenue and reduce costs while improving environmental, social, and governance metrics. For governmental organizations, MCDA can help identify high-value solutions while increasing transparency and stakeholder satisfaction.

This presentation will demonstrate the successful application of MCDA and @RISK for evaluating redevelopment alternatives for closed industrial facility. The case study will include a discussion of methods for identifying project objectives and their associated evaluation criteria, a demonstration of conjoint surveys to determine criteria weights, the use of a probabilistic added value objective function, and probabilistic criteria normalization. The methods discussed in this presentation apply to any type of complex business decision involving high stakes, many alternatives, numerous uncertainties, and multiple stakeholders.

Webinar Details

2021-10-27, 11am EST

About the Presenters

Timothy J. Havranek is the managing principal of Optima Analytics, Inc. He has over 30 years’ experience providing strategic planning, project management, and management consulting services to the environmental remediation, natural resources, and manufacturing industries. He specializes in the application of multi-criteria decision analysis and probabilistic modeling for a wide range of projects including remediation, restoration, decommissioning, and alternative energy projects. He is a certified Project Management Professional (PMP) and author of the book Modern Project Management Techniques for the Environmental Remediation Industry published in 1999 by CRC Press. Mr. Havranek holds an MBA from Carnegie Mellon University and Bachelor’s Degree in Petroleum Engineering from Marietta College.



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Thalia M. Mulvihill, Ph.D., works as a Professor of Higher Education and Social Foundations in the Department of Educational Leadership at Ball State University. Dr. Mulvihill is a historian and sociologist of higher education. She teaches several qualitative research methods and academic writing courses for doctoral students and has authored eight books as well as over 90 refereed publications, co-edits The Teacher Educator journal, and is the recipient of numerous teaching, research, and mentoring awards.
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Morbi at fringilla arcu. Nulla et cursus massa, vel viverra eros. Donec est tortor, iaculis lobortis fringilla eu, tempor sit amet nulla. Vestibulum vestibulum fermentum arcu, non vestibulum libero sagittis eget. Suspendisse porta lacus lorem, vel tincidunt justo fringilla eget.

Morbi at fringilla arcu et cursus.

Morbi at fringilla arcu. Nulla et cursus massa, vel viverra eros. Donec est tortor, iaculis lobortis fringilla eu, tempor sit amet nulla. Vestibulum vestibulum fermentum arcu, non vestibulum libero sagittis eget. Suspendisse porta lacus lorem, vel tincidunt justo fringilla eget.

Morbi at fringilla arcu et cursus.

Morbi at fringilla arcu. Nulla et cursus massa, vel viverra eros. Donec est tortor, iaculis lobortis fringilla eu, tempor sit amet nulla. Vestibulum vestibulum fermentum arcu, non vestibulum libero sagittis eget. Suspendisse porta lacus lorem, vel tincidunt justo fringilla eget.

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